LA REINE Style · Own your own · The Abaya Edit now showing · Private styling appointments on request
LA REINE Style by Isha Soni · Own your own · Since 2022

Crafted lines, quiet gold, lasting grace.

Menswear with graphic contrast, womenswear with bold cut-outs, and abayas embroidered in gold. Every piece is made in small runs and shown here in 360°.

10Embroidered abayas
LimitedSmall-run capsules
360°Every piece, every angle
Emerald Laurel Abaya
Abayas · 01 / 08Emerald Laurel Abaya
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The La Reine Manifesto

Menswear that refuses to blend in.

Most menswear is designed not to be noticed. A navy suit, a white shirt, a beige chino: safe, interchangeable, forgettable. La Reine was built for the man who wants the opposite. We start with shapes you already trust, the overcoat, the camp shirt, the co-ord, and then we draw on them. Shard panels, contrast piping, stripe-blocked cuffs and split-colour fronts turn familiar pieces into something you'll be asked about.

Every collection is designed as a capsule of a few strong ideas rather than a hundred small ones. Pieces are made in limited runs and released every Thursday, so the rail is always moving and you are never wearing what half the room is wearing. Fast in rhythm, considered in cut. That is the balance we hold ourselves to with every drop.

The Abaya Edit · Ten pieces

Embroidered in gold,
made to move.

Organza cascades, pearl vines and raised gold laurels, finished by hand. Hover any piece to turn it, or open it in 360°.

The Collection · Autumn / Winter 2026

Every piece, every angle.

Model leaning against a pillar in the Lattice Denim Co-ord
The Campaign

Worn by people who stand apart.

Our pieces are shot on real people, in real light, from every side. The same lattice, pleat and panel you see on the rail is what you see on the street.

Model in the Panel Waistcoat and TrouserModel in the Lace-Up Co-ord
See the Lookbook
As Worn

On real people, in real light.

Tap any look to open the piece in 360° and see every angle.

Lookbook · AW 26

Worn out in the world.

In the Atelier

The details up close.

A strong idea only works if it is well made. Our tailoring is finished by hand where it counts, and these are the details most people never notice but always feel.

Close-up of a tan jacket cuff with three horn-effect buttonsCuff

Stacked cuff buttons

Three buttons set close enough to touch, the way a traditional tailor finishes a sleeve. A small detail that tells you a jacket was made with care rather than rushed.

Hand-pleated rust pocket on cream trousersPleat

Hand-pleated panels

Rust pleats are folded and pressed by hand before they are set into the seam, so each panel keeps its rhythm wash after wash.

Gold laurel embroidery on the Emerald Laurel AbayaEmbroidery

Gold laurel embroidery

Every laurel on our abayas is raised, beaded and finished by hand, then traced in fine gold piping along each edge.

  1. Step one

    Sketch

    Each capsule begins with one idea, like the shard line, explored across a handful of silhouettes.

  2. Step two

    Pattern

    Patterns are drafted and tested on real bodies so the panels sit where they should when you move.

  3. Step three

    Cut & sew

    Contrast panels and piping are cut and set with care, then pressed between every stage.

  4. Step four

    Finish

    Buttons, trims and seams are checked piece by piece before anything is folded.

  5. Step five

    Thursday drop

    The capsule goes live in limited numbers. When it sells through, the next idea takes its place.

The Fabric Studio

Feel the cloth before you choose it.

Drag the 3D swatch to see how each La Reine fabric falls and catches the light, then see the piece it's cut into.

Drag to turn the swatch
Cut into
Hand feel
Season

How to Wear It

One wardrobe, every occasion.

Not sure where to start? Here is how to build La Reine into the week, from the office to the weekend. Tap any piece to see it from every angle.

Model seated in the Chevron Co-ord
Day to day

Easy, Never Plain

Co-ords and polos that look considered with no effort. One set, one decision, and you are dressed for the whole day.

Emerald Laurel Abaya
Eid, weddings and evenings

Occasions in Gold

Our abayas are made for the moments that matter. Organza that moves, embroidery that catches candlelight, and a silhouette that holds the room.

Model in the Tuxedo Collar Tulle Set
For her

Statement Pieces

Tulle over tailoring, satin with black cuffs, denim woven into lattice. Pieces that start the conversation for you.

Two models in matching cream and rust pleated pieces
The Pleat Panel Co-ord and Pleat Off-Shoulder Dress
The House
“Fast should never look hurried. We release weekly, and we cut every piece to be remembered.”

La Reine started as an avant-garde fashion hub with one belief: menswear doesn't have to play it safe. We take familiar shapes, the overcoat, the camp shirt, the abaya, and redraw them with contrast panels, hand pleating and gold embroidery. Small runs, new capsules every week, and nothing that looks like everyone else's rail.

For clients who prefer to choose in person, we offer private styling appointments. Our team brings the current collection to you, talks you through fit and fabric, and builds complete looks for weddings, evenings and travel. Any piece can be adjusted so it fits the way it was meant to.

Cut

Relaxed shoulders, clean lines, and room to move.

Contrast

Graphic panels, piping and stripe blocking as our signature.

Cadence

A new capsule every Thursday, in limited quantities.

10Hand-embroidered abayas
39Pieces in 360°
10Monogram polo colourways
5Worlds, one house
LAREINE Style by Isha Soni Founder & Director
LA REINE Style by Isha Soni

Fashion created with you in mind.

LA REINE began in 2022 when its founder and director, Isha Soni, saw how often fashion fell short for different body shapes, sizes, colours and personal styles. Her answer is clothing that complements a silhouette, reflects personality and makes the wearer feel confident.

Fit Guide

Find your LA REINE size.

The LA REINE size chart, XS to 4XL. Measurements are of the body, not the garment. Measure around the fullest part of your chest or bust and hips, and the natural waist, with the tape snug but not tight. Between sizes? Choose the larger and use your complimentary alteration.

Basic brand size chart · body measurements in inches

Showing measurements in

International delivery

Carefully packed and shipped to India, the UAE and beyond.

Complimentary alterations

Sleeves, hems and waist adjusted on tailoring so every piece fits as intended.

Private styling

One-to-one appointments to build complete looks for every occasion.

Signature packaging

Every piece arrives wrapped and boxed, ready to gift.

Client Care

Questions, answered.

Everything you need to know about collections, sizing, delivery and alterations. Still unsure? Book a private appointment and our team will help in person.

When do new collections drop?

A new capsule goes live every Thursday. Pieces are made in limited runs, and once a style sells through it is usually not restocked. Join the Thursday List to see each drop an hour before it opens to everyone.

How do I find my size?

Use the Fit Guide above: chest, shoulder and waist for men, and bust, waist and hip for women, in sizes XS to 4XL. Each product page also notes whether the piece runs relaxed or close-fitting. If you are between sizes, choose the larger one.

Do you offer alterations?

Yes. Tailoring includes complimentary alterations to sleeves, hems and waist, so each piece fits the way it was designed to. Our client advisors will arrange it with you after delivery or at your appointment.

Do you deliver internationally?

Yes. We ship within India and internationally, including to the UAE. Delivery times and duties depend on your destination, and tracking details are shared as soon as your order leaves us.

How do I reserve a piece?

Save the pieces you like to your wishlist with your size, then email our client advisors at lareinebyisha@lareinestyle.com. Limited-run pieces are reserved in the order requests are received.

How should I care for contrast-panel pieces?

Wash cold and inside out, and avoid tumble drying, so dark panels don't bleed into light ones. Statement pieces like the Shard Overcoat should be dry cleaned. Each product page lists its own care instructions.

Can I see the pieces in person?

Yes. Book a private styling appointment and our team will take you through the current collection in your size, and help build a complete look, from a single shirt to an event wardrobe.

The Private List

Get the drop an hour early.

Members see each Thursday capsule one hour before everyone else, plus styling notes on how to wear the new pieces. One email a week, nothing more, and you can leave anytime.

  • Early access to every drop
  • First pick of limited runs
  • Weekly styling notes
  • Private client previews
LAREINE Style

Own your own.

lareinebyisha@lareinestyle.com

by Isha Soni · Since 2022 · Menswear · Womenswear · The Abaya Edit