CuffStacked cuff buttons
Three buttons set close enough to touch, the way a traditional tailor finishes a sleeve. A small detail that tells you a jacket was made with care rather than rushed.


Menswear with graphic contrast, womenswear with bold cut-outs, and abayas embroidered in gold. Every piece is made in small runs and shown here in 360°.

Most menswear is designed not to be noticed. A navy suit, a white shirt, a beige chino: safe, interchangeable, forgettable. La Reine was built for the man who wants the opposite. We start with shapes you already trust, the overcoat, the camp shirt, the co-ord, and then we draw on them. Shard panels, contrast piping, stripe-blocked cuffs and split-colour fronts turn familiar pieces into something you'll be asked about.
Every collection is designed as a capsule of a few strong ideas rather than a hundred small ones. Pieces are made in limited runs and released every Thursday, so the rail is always moving and you are never wearing what half the room is wearing. Fast in rhythm, considered in cut. That is the balance we hold ourselves to with every drop.
Contrast tailoring for men, sculpted pieces for women, and abayas finished by hand in gold. Choose a world to see its pieces.
Graphic contrast, lattice panels and hand-pleated details on relaxed tailoring.
Organza cascades, pearl vines and gold laurels.
Monochrome panels, lattice denim and tulle.
Piqué cotton with the LR monogram.
Pleated rust and cream, cut to be worn together.
Organza cascades, pearl vines and raised gold laurels, finished by hand. Hover any piece to turn it, or open it in 360°.

Our pieces are shot on real people, in real light, from every side. The same lattice, pleat and panel you see on the rail is what you see on the street.


Tap any look to open the piece in 360° and see every angle.
A strong idea only works if it is well made. Our tailoring is finished by hand where it counts, and these are the details most people never notice but always feel.
CuffThree buttons set close enough to touch, the way a traditional tailor finishes a sleeve. A small detail that tells you a jacket was made with care rather than rushed.
PleatRust pleats are folded and pressed by hand before they are set into the seam, so each panel keeps its rhythm wash after wash.
EmbroideryEvery laurel on our abayas is raised, beaded and finished by hand, then traced in fine gold piping along each edge.
Each capsule begins with one idea, like the shard line, explored across a handful of silhouettes.
Patterns are drafted and tested on real bodies so the panels sit where they should when you move.
Contrast panels and piping are cut and set with care, then pressed between every stage.
Buttons, trims and seams are checked piece by piece before anything is folded.
The capsule goes live in limited numbers. When it sells through, the next idea takes its place.
Drag the 3D swatch to see how each La Reine fabric falls and catches the light, then see the piece it's cut into.
Not sure where to start? Here is how to build La Reine into the week, from the office to the weekend. Tap any piece to see it from every angle.

Co-ords and polos that look considered with no effort. One set, one decision, and you are dressed for the whole day.

Our abayas are made for the moments that matter. Organza that moves, embroidery that catches candlelight, and a silhouette that holds the room.

Tulle over tailoring, satin with black cuffs, denim woven into lattice. Pieces that start the conversation for you.

“Fast should never look hurried. We release weekly, and we cut every piece to be remembered.”
La Reine started as an avant-garde fashion hub with one belief: menswear doesn't have to play it safe. We take familiar shapes, the overcoat, the camp shirt, the abaya, and redraw them with contrast panels, hand pleating and gold embroidery. Small runs, new capsules every week, and nothing that looks like everyone else's rail.
For clients who prefer to choose in person, we offer private styling appointments. Our team brings the current collection to you, talks you through fit and fabric, and builds complete looks for weddings, evenings and travel. Any piece can be adjusted so it fits the way it was meant to.
Relaxed shoulders, clean lines, and room to move.
Graphic panels, piping and stripe blocking as our signature.
A new capsule every Thursday, in limited quantities.
by
Isha Soni
Founder & Director
LA REINE began in 2022 when its founder and director, Isha Soni, saw how often fashion fell short for different body shapes, sizes, colours and personal styles. Her answer is clothing that complements a silhouette, reflects personality and makes the wearer feel confident.
The LA REINE size chart, XS to 4XL. Measurements are of the body, not the garment. Measure around the fullest part of your chest or bust and hips, and the natural waist, with the tape snug but not tight. Between sizes? Choose the larger and use your complimentary alteration.
Basic brand size chart · body measurements in inches
Carefully packed and shipped to India, the UAE and beyond.
Sleeves, hems and waist adjusted on tailoring so every piece fits as intended.
One-to-one appointments to build complete looks for every occasion.
Every piece arrives wrapped and boxed, ready to gift.
Everything you need to know about collections, sizing, delivery and alterations. Still unsure? Book a private appointment and our team will help in person.
A new capsule goes live every Thursday. Pieces are made in limited runs, and once a style sells through it is usually not restocked. Join the Thursday List to see each drop an hour before it opens to everyone.
Use the Fit Guide above: chest, shoulder and waist for men, and bust, waist and hip for women, in sizes XS to 4XL. Each product page also notes whether the piece runs relaxed or close-fitting. If you are between sizes, choose the larger one.
Yes. Tailoring includes complimentary alterations to sleeves, hems and waist, so each piece fits the way it was designed to. Our client advisors will arrange it with you after delivery or at your appointment.
Yes. We ship within India and internationally, including to the UAE. Delivery times and duties depend on your destination, and tracking details are shared as soon as your order leaves us.
Save the pieces you like to your wishlist with your size, then email our client advisors at lareinebyisha@lareinestyle.com. Limited-run pieces are reserved in the order requests are received.
Wash cold and inside out, and avoid tumble drying, so dark panels don't bleed into light ones. Statement pieces like the Shard Overcoat should be dry cleaned. Each product page lists its own care instructions.
Yes. Book a private styling appointment and our team will take you through the current collection in your size, and help build a complete look, from a single shirt to an event wardrobe.
Members see each Thursday capsule one hour before everyone else, plus styling notes on how to wear the new pieces. One email a week, nothing more, and you can leave anytime.






Founded in 2022 by Isha Soni, LA REINE creates thoughtfully designed clothing for every individual: menswear, womenswear and abayas where design and fit go hand in hand. Own your own.
La Reine is French for "the queen". The name is a statement of intent rather than a crown: every piece should give its wearer the composure of someone who owns the room, whether that is a boardroom, a wedding hall or a red carpet.
The house works across three worlds. Menswear redraws the camp shirt, the co-ord and the overcoat with contrast panels and hand pleating. Womenswear plays with cut-outs, lattice denim and sculpted monochrome. The Abaya Edit brings organza, pearl vines and raised gold laurels to occasion dressing.
Every capsule starts with a single idea, such as a shard line, a pleat or a laurel, and follows it through every silhouette.
Pieces are made in limited numbers so the collection stays fresh and nobody is wearing what half the room is wearing.
Pleats are folded and pressed by hand, and embroidery is set and checked piece by piece before anything leaves the studio.
Design and fit go hand in hand. Silhouettes are cut to complement every body shape, size and personal style, with personalisation that is easy to ask for.
Every piece is presented in 360°, so you know exactly how the back, the sleeve and the hem look before you choose.
by
Isha Soni
Founder & Director
Isha Soni founded LA REINE in 2022 and leads it as its director, with a simple belief: you should never have to change yourself to fit into fashion. She sets the creative direction of every collection, oversees each piece from first sketch to final fitting, and personally works with clients on custom and celebrity commissions.
Her design language is recognisable across the whole house: a love of contrast, of a single strong line drawn across a familiar garment, and of craft that rewards a second look. It is why a LA REINE co-ord, a monogram polo and an embroidered abaya all feel like they belong to the same wardrobe.
LA REINE began in 2022 with a simple observation that turned into a bigger vision.
While exploring the world of fashion, I realised that clothing options were often limited when it came to different body shapes, sizes, colours, and personal styles. Fashion offered variety, but not always the right fit. And I believed there was more to creating inclusive fashion than simply extending a size range.
A garment should do more than fit a measurement. It should complement a silhouette, reflect an individual's personality, and make the person wearing it feel confident.
This thought became the foundation of LA REINE.
What started as an idea to challenge conventional fashion standards evolved into a vision of creating thoughtfully designed clothing for every individual. A brand where design and fit go hand in hand, where personalisation is accessible, and where style is never restricted by size or shape.
LA REINE was created to bring a different perspective to fashion — one that puts the individual first.
Isha SoniFounder & Director, LA REINE Style
“Because you should never have to change yourself to fit into fashion. Fashion should be created with you in mind.”
Follow Isha's work and the latest from the studio.




Isha Soni designs one-off looks for celebrities, performers, influencers and private clients: red carpets, award nights, music videos, weddings and Eid.
Start an enquiryEvery commission is designed from scratch around the person, the moment and the camera.
Statement looks built to photograph well from every angle, with fittings planned around your schedule.
Costumes and wardrobes for shoots, designed with the director's brief and the shot list in mind.
Pieces that move, breathe and survive a full performance, without losing their line.
Looks for magazine covers, brand campaigns and social content, styled head to toe.
Couture abayas, bridal-party coordinates and his-and-hers sets in the LA REINE signature.
A season-long wardrobe edit for public figures who need to look consistent and recognisable.
Share the event, the date, the mood and any references. Isha reviews every enquiry herself.
You receive sketches, fabric swatches and a mood board built around your brief.
Measurements and fittings in person or remotely, with adjustments until the fit is right.
The finished piece is delivered pressed and ready, with styling notes for the day.
On-set or backstage support can be arranged for shoots and major appearances.
by
Isha Soni
Founder & Director
Prefer to write directly? Email lareinebyisha@lareinestyle.com, message the studio on Instagram, or connect with Isha on LinkedIn.
Own your own.
lareinebyisha@lareinestyle.com
by Isha Soni · Since 2022 · Menswear · Womenswear · The Abaya Edit